Below you will find the people who are most likely to try a new skincare product in the future. Leading this group are those people in Pumped & Pampered who are 59% more likely to try a new skincare product than the UK average. This information can be useful for retail, health, beauty, medical or skincare organisations, to target future or existing customers with new skincare products.

With the male grooming and beauty industry nearly quadrupling from 2015, be sure to know who are the most likely people in the UK to try these products.