Below shows those people who are most likely to eat meat. The Cheerless Carnivores lead this health indicator, with people in this segment 86% more likely to eat meat than the UK average. This information can be useful for retail, food manufacturing, livestock, health and dietary & nutrition organisations that want to know what existing and potential customers are most likely to eat meat in order to target them with the correct products.

With such a large meat industry, knowing which customers are those most likely to eat meat provides your organisation with crucial information that will help you target the right consumers through the right channels.